CRM Implementations Still Failing? Well, no Duh!?

By | 2018-03-02T03:50:58+00:00 August 10th, 2017|Categories: Customer Relationship Management|

Once a month I hear someone use the "50% of CRM implementations fail" quote. It is amazing that a statement made about technology implementation, in general, has become so synonymous with CRM technology implementation failure specifically. The most current report I found on CRM implementation failure goes back to July 2013, attesting a 63% implementation rate. [...]

Not Dead Yet: Why CRM and Cx Are BOTH Critical Components of Customer Success

By | 2017-11-23T03:30:21+00:00 August 10th, 2017|Categories: Customer Strategies|

After all these years, I continue to see people write articles about the death of CRM. Lately, I have seen articles emerge about the death of Customer Experience as well. Incidentally, the deaths of Adam Sandler, Sylvester Stallone, and former MMA fighter Ronda Rousey have also been recently reported. All these are hoaxes. In the case [...]

About the Logo

We put a lot of thought into our logo. It represents the three relationship entities of the business ecosystem: Customers, employees, and partners. They all blend together into a unified entity we call a company. They are corporate entities brought together for a common purpose. The relationship between these corporate entities is called the corporate relationship. Now you know what we are about. Be sure to learn more about us throughout this page.

About the Concept

Everything we do (consulting, education, technology assisted digital interviews, and program development) is always about the seven foundations of business relationships. You will see them throughout this site, in our books, and in every engagement. We believe in the importance of focusing on these areas, measuring them, and making strategic and technology decisions based on their level of health at your company. We have been described as marriage counselors for companies... That is not a bad analogy.

Contact Us For More Information

Phone: 470-399-3555